And now the frenzy begins. Running this story in reverse it’s suddenly clear why Apple didn’t introduce the iPhone 5 this week. It would have been lost in the news of Jobs’s death, killing the marketing value he would have loved. I’m sure the phone will appear in a week or two with that appearance in part to encourage the recovery of Apple shares from what is sure to be a short-term decline.
I first met Steve Jobs in the spring of 1977 when I helped the two Steves take a prototype computer out of Woz’s Fiat at a Homebrew Computer Club meeting. In the 34 years that followed I was hired and fired by Steve more than once, our relationship conducted in large part […]